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Brad Rassler
Brad Rassler, founder and “chief conversation starter” of A Sustainable Way™, is an organizational consultant who works to liberate the unutilized passion and brilliance of his clients, while facilitating creativity, capacity-building, social responsibility, sustainable performance, and bottom-line results. He works with clients in the areas of leadership and team development, dynamic organizational change, systemic strategic alignment, action learning, and cooperative organizational research. His approach to organizational development utilizes the universal conditions underpinning all successful ecosystems.
Emotional Intelligence is a key tenet of Brad’s programming. His approach to individual development starts with the assumption that enhanced self-awareness is a precondition of personal and organizational effectiveness. He has researched the competencies of sustainable leaders, published in his paper, “Leadership Development for the Emerging Era of Environmentally and Socially Responsible Business Practice,” in which EI competencies comprise key components of leadership effectiveness.
Brad’s consulting philosophy and approach works to:
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enhance self-awareness and personal empowerment;
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place values and ethics at the center of the organization.
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ask critical questions of organizational members
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celebrate diversity.
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encourage personal growth.
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emphasize lifelong learning.
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promote long-term thinking over short-term thinking.
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encourage full organizational participation.
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forward an interdependent, systems orientation.
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reward experimentation.
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facilitate group sense-making and shared vision.
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promote private/public partnerships, and, in short,
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maximize human potential.
Rassler’s 20 years of corporate experience as an internal change agent and manager, coupled with his experience with the global non-profit Outward Bound Professional, have given him key insights into the dynamics of leadership and teams. His programming is distinguished by an emphasis on organizational learning, self-reliance, and the cultivation of personal development. A partial list of his past clients include The World Economic Forum, eBay, Baxter Healthcare, IBM, the Gap, and Gulfstream Aerospace.
Brad has an advanced degree in organization development from Pepperdine University, and an undergraduate degree in finance. As a public speaker he has shared his leadership development expertise at leading industry conferences, and is an adjunct faculty member at Pepperdine University’s graduate program in organization development. He is a member of 1% for the Planet, a select group of businesses contributing one percent of their revenues to environmental causes worldwide. Brad enjoys climbing, road and mountain biking, running on trails, cross country ski racing, and ski mountaineering. |
